Intelligent downsizing - Designing fast, fun, & efficient ways to sell stuff you no longer need.

Selling stuff online (at a profit) isn't as easy as it sounds. In these difficult economic times there are lots of people looking for ways to earn extra income. There are also lots of sellers willing to tell them how to do it (for a price). Unfortunately, many (most?) of the sellers are especially gifted at writing advertising copy and may have little or no experience actually selling anything except their own products.

Although there are constant changes, the basic requirements of selling online don't change that much. There are few new ideas. The internet marketing "Guru's" typically take a product or procedure which has been around for a while, package it as a sales system, and promote it everywhere. Clearly it works; I certainly bought enough of them!

What has changed are the technical difficulties of selling online. While still difficult for a complete novice, the selling tools get better and better. There is no question that setting up a system to sell online has never required less technical skill than it does today. You may find that hard to believe as you wade through some of the setup instructions, but, believe me, it's true.

This website came about because I have a problem. I really enjoy learning about how to sell online. I like to try all the different software tools, I like to test the different selling venues. I find the actual process of selling, packing, shipping, etc. boring. So, it doesn't get done. This site gives me a place to write about testing the systems, without having to actually get into a production sales system.

This site was build using the Thesis Wordpress theme and I use it as a place to test features.  That means you may see pages and posts with content that doesn't make sense or is obviously broken.  Just ignore that.  I'll get it fixed.